Brewing Success: Becoming the Local Favorite in a Crowded Market with Parkerview Brews Kombucha CEO Amy Kaban

Carlee Snow

Amy Kaban, CEO and Co-Founder of Parkerview discusses her journey from brewing kombucha as a hobby to building a successful business in the competitive food and beverage industry. Amy shares her experience as an accidental entrepreneur, reflecting on major milestones like expanding province-wide, completing a successful bottle redesign, and being named Best Overall Local Supply Partner by Sobey’s. She also talks about how Parkerview Brews has thrived in the crowded kombucha and health-focused beverage market by offering great-tasting drinks made with unique, locally-sourced ingredients, and how supporting local suppliers has been a core value in her brand’s growth.

What started as a home-brewing hobby in her kitchen has grown into one of Saskatchewan's most beloved kombucha brands. Alongside her husband, Tyler, Amy launched Parkerview Brews in 2017, quickly capturing attention at the Saskatoon Farmers' Market before opening their first storefront just a year later. Today, the brand is carried province-wide in local cafes, grocery stores, and major retailers, including Sobey’s, where they were named Best Overall Local Supply Partner.

A graduate of the Edwards School of Business at the University of Saskatchewan (B.Comm. 2006), Amy’s background in marketing and international trade helped shape her approach to growing Parkerview Brews into a leading name in the increasingly competitive health and wellness beverage space. She reflects on key milestones like their bold bottle redesign, which helped them stand out on the shelf, and the organic growth fueled by strong word-of-mouth support from local businesses.

Amy’s philosophy is simple but impactful: focus on offering a great-tasting product made with unique, locally sourced ingredients. With flavors like Saskatoon berry, peach mango, and more —often incorporating fruits from nearby orchards—Parkerview Brews Kombucha embraces its local roots.

In this episode, Amy shares insights on turning a hobby into a full-fledged business, the challenges and rewards of operating in a niche market, and how she and her team remain committed to sustainability, community, and authenticity.

Show Notes:

Connect with Amy and learn more about her work:

LinkedIn: https://www.linkedin.com/in/amykaban/

Parkerview Brews: https://www.parkerviewbrews.com/

Parkerview Brews Instagram: https://www.instagram.com/parkerviewbrewskombucha/

 

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